Brand Pakistan initiative to promote tourism industry coming soon.
Chairman National Tourism Coordination Board Sayed Zulfikar Abbas Bukhari made this announcement.
Brand Pakistan initiative to promote tourism industry coming soon
He said this, while addressing a day-long “Pakistan Tourism Forum” in Islamabad.
He further said the country would get 25 to 30, five stars international standard hotels and motels during the next two to three years.
Bukhari said it would help provide the best hospitality and boost tourism sector in the country.
Moreover, he underlined promotion of tourism in the country a priority of the present government.
He also referred to designation of Pakistan a top tourist destination.
Therefore, the government would soon launch ‘Brand Pakistan’ to promote the tourism industry as a customized brand.
He said an e-portal to inform tourists about the hotels’ ratings, weather, traffic and other information regarding tourist destinations in the country has also been prepared.