Govt decides ads, commercials on social media under new digital policy

Govt decides ads

Govt decides ads, commercials on social media under new digital policy.

Special Assistant to the Prime Minister on Information and Broadcasting Dr. Firdous Ashiq Awan said that the government has decided to float official advertisements and commercials on social media under new Digital Policy.

Govt decides ads, commercials

Government made this decision during a meeting between journalists of social media and owners of YouTube channels, and Prime Minister Imran Khan in Islamabad today.

She said Press Information Department has been directed to prepare a line of action and Standard Operating Procedures for YouTube channels across the country.

She said a new desk will be set up at the PID for provision of accreditation and registration cards to owners of YouTube channels in the country.

Highlighting significance of digital media, the Special Assistant said social media is rapidly replacing electronic media.

She said the government will impart special training to youth on usage of social media and digital technology. She said the government will activate youth.

During the meeting, the social media journalists briefed the prime minister about challenges which media industry and digital technology faced in modern era.

Apparently, it seems pro media policy but print media and electronic media journalists think differently.

They drew Awan’s attention to their problems.

Big media groups have fired scores of employees.

Recently, print media journalists also protested against dismissal from jobs without any reason.


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